Tag Archives: Thornley Fallis Communications

13 ways to take advantage of YouTube

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16 Oct 2009, ComputerWorld Canada

YouTube is the second largest search engine in the world and Canada is the YouTube capital when it comes to audience reach, but Canadian businesses are slow to take advantage of the possibilities for ads and marketing. A Google spokesperson, social media expert and IT analyst offer advice.

How many Twitter followers does it take to get a job?

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10 Jul 2009, ComputerWorld Canada

Your online popularity might be as valuable to your career as a post-grad education. A recent job posting on Best Buy’s Web site prefers candidates with a graduate degree and at least 250 followers on Twitter.

— reprinted at CIO.com, How Many Twitter Followers Does it Take to Get a Job?

Your online reputation: Leveraging LinkedIn, part 3 of 3

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09 Feb 2009, ComputerWorld Canada

Make the most of your LinkedIn account. Part 3 in our series on how to maneuver your professional reputation through Web 2.0.

— reprinted by IT World, Your online reputation: Leveraging LinkedIn

What Google says can make or break your career, part 1 of 3

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05 Feb 2009, ComputerWorld Canada

Social media experts, an IT staffing firm and pros at Microsoft, IBM and Dell reveal ways to boost – or bust – your reputation.

Facebook app fuels “after hours” buzz around Coke energy drink

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09 Dec 2008, ITBusiness.ca

Burn was sought to be promoted as an energy drink that “extends your night,” allowing you to push back the dawn. That motif is at the heart of Burn Alter Ego, a Facebook app that focuses on the benefits of staying later at the club: meeting more people, and waking up with great stories the next day.